- Penguin Location Services and Nordic Semiconductor have announced a strategic partnership to advance BLE 5.1 RTLS indoor positioning globally.
- Penguin has deployed over 100,000 Nordic-based BLE beacons across 10 million+ square feet of healthcare and enterprise facilities over the past six years.
- Penguin’s machine learning algorithms achieve 99.5% sub-meter accuracy and 99% room-level accuracy — with no AoA infrastructure required.
- Integration of Nordic’s nRF54 Series SoCs reduces power consumption and deployment costs, making BLE RTLS the most scalable and affordable indoor location technology available.
- The partnership accelerates BLE RTLS adoption across healthcare, enterprise, industrial, and MENA markets.
April 14, 2025 — Penguin Location Services has announced a strategic partnership with Nordic Semiconductor to advance BLE RTLS indoor positioning solutions globally. The collaboration combines Nordic’s latest BLE 5.1 chipsets with Penguin’s machine learning algorithms — delivering breakthrough location accuracy, scalability, and cost efficiency across healthcare, enterprise, and industrial sectors.
Proven BLE RTLS Performance at Scale
Penguin brings an extensive deployment track record to this partnership. Over the past six years, the company has deployed more than 100,000 Nordic-based BLE beacons and Bluetooth indoor positioning devices across more than 10 million square feet — spanning large multi-campus healthcare facilities and complex enterprise environments where advanced indoor tracking is operationally critical.
With this partnership, Penguin now fully leverages BLE 5.1 capabilities to deliver higher precision across core use cases:
- Asset tracking systems for real-time visibility
- Workflow optimization tools for operational efficiency
- Operational intelligence platforms for enterprise decision-making
AI-Powered Location Accuracy Without AoA
Penguin’s machine learning-enhanced BLE 5.1 RTLS achieves results that challenge long-standing industry assumptions about what Bluetooth-based positioning can deliver:
For precise asset and people tracking
For general positioning across the facility
Eliminates costly proprietary antenna systems
When paired with AI, Penguin’s BLE RTLS platform delivers accuracy that surpasses legacy proprietary systems — setting a new benchmark for what cost-effective indoor positioning can achieve at scale.
Lower Cost, Faster ROI
Nordic’s next-generation nRF54 Series SoCs bring lower power consumption and simplified infrastructure to Penguin’s platform — reducing deployment costs and accelerating time-to-value. This makes BLE RTLS the most scalable and affordable indoor location technology available for high-demand environments, including:
- Healthcare asset tracking and equipment visibility
- Infant protection and patient security
- Workforce safety and staff duress alerting
- Wander prevention for memory care and senior living
- Industrial worker safety monitoring
- Enterprise workflow automation
A Partnership Built on What the Industry Needs Next
Dr. Mohammed Smadi, CEO of Penguin Location Services, on the significance of the partnership:
The partnership reaffirms Penguin’s commitment to pushing the boundaries of indoor location intelligence and accelerating BLE RTLS adoption across MENA and global markets.
About Penguin Location Services
Penguin Location Services is a global leader in AI-powered BLE RTLS and indoor positioning solutions, serving healthcare, enterprise, and industrial sectors worldwide. Penguin’s platform delivers room-level and sub-room accuracy on standard off-the-shelf hardware — without proprietary infrastructure or vendor lock-in.
About Nordic Semiconductor
Nordic Semiconductor is a leading provider of wireless communication solutions, specializing in Bluetooth Low Energy technology and IoT connectivity. Nordic’s BLE 5.1 chipsets — including the next-generation nRF54 Series — power indoor tracking and positioning solutions deployed across the globe.
See What Penguin’s BLE RTLS Platform Can Do
Request a personalized demo, learn more about BLE 5.1 technology, or explore the partnership press kit.
