Penguin Location Services is glad to announce its participation as an exhibitor and technology showcase partner in IoT Internet of Things World 2019 held at Santa Clara Convention Center CA, USA, on May 13 – 16.

This year 12,500 IoT professionals, industry experts, and technology leaders are expected to attend with more than 400 speakers, keynote presenters and 300 exhibitors and innovative startups showcasing in the IoT expo and technology exhibition.

With major sponsors like Dell Technologies, Verizon, and T-Mobile the expo and trade show will present IoT offerings and connected solutions to (1) industrial verticals including manufacturing, smart buildings and energy management (2) connected consumers and connected vehicles and automotive IoT and (3) 5G networks and LPWAN technology with IoT capabilities and applications of AI and machine learning algorithms.

Exhibitors at IoT World 2018

Our objective and mission is to present our indoor location-of-things and position-based IoT solutions with tangible use cases and real-world applications which are ROI-driven by enhanced operational efficiency and visitor experience.

For further details and event information, check the Internet of Things World 2019 comprehensive agenda and conference schedule. If you want to attend this year’s IoT World and technology conference, feel free to register using this registration link. Penguin’s technical team and solution experts would be happy to meet you at the exhibition and trade show floor. Make sure to pass by our booth no. 855 at the exhibition hall and demo station.

Penguin Location Services was happy to attend this year’s HIMSS. With more than 42,000 professionals attending HIMSS 19, it was great to see that companies from around the world came to provide better healthcare products and solutions. The focus of the event was to advance the safety, efficiency and quality of care, digitization of healthcare, use of Artificial Intelligence and AI in healthcare applications, interoperability, data protection, and IT security.

The president & CEO of HIMSS, Hal Wolf, started the event by a keynote speech stating “Now more than ever, healthcare needs a renaissance”. One can understand Mr Wolf’s comment, in light of the fact that healthcare global market is expected to grow to $158 billion by 2022. This would generate a massive opportunity for healthcare organizations to deliver the vast infrastructure required to deliver Healthcare digitization.

A lot of emphasis was directed at healthcare providers needing to invest in the tools and technologies necessary to better engage patients and enhance patient experience, such as:

• Wayfinding and hospital wayfinding systems for patient navigation
• Reducing perceived wait times
• Recognizing Donors
• Promoting hospital services
• Generating revenue with advertising
• Staff communications

Source

Patients have higher expectations of the healthcare system and the technology that enables them to be consumers – which further raises their expectations. Patients now expect healthcare providers to offer the same kind of high-quality, personalized digital services they experience in their lives as consumers elsewhere.

Penguin Location Services does address significant parts and key aspects of the patient experience and some of the use cases and healthcare applications that Penguin offers, including hospital wayfinding systems and AI in healthcare solutions, can add real value and measurable benefits for better operational efficiency and healthcare operational excellence at the healthcare premises and medical facilities, which helps further the healthcare digitization and digital health transformation.

If you’re interested in our solution for healthcare industry, please check out this link and download our flyer.

Image from: whitewaterwest

June 2018

Penguin Location Services is proud to announce the successful completion of another great seamless indoor outdoor wayfinding solution and theme park wayfinding system. It was implemented at Yas Water World which is a waterpark and one of the premier Abu Dhabi theme parks managed by Farah Experiences LLC, and is located on Yas Island in Abu Dhabi (UAE) and the Middle East region.

Enhancing the visitor’s experience by making navigation seamless is the first step

For the first-time, visitors and theme park guests of Yas Water World are able to navigate between rides and attractions in the mixed indoor outdoor theme park without barriers and navigation challenges, significantly improving the water park visitor experience.

On an area and park footprint of more than 15 hectares of land, with over 40 rides and attractions, water slides, seven dining options and food courts and much more entertainment facilities, the need for theme park wayfinding solution and visitor guidance system arose as the opportunity to lose one’s way and visitor disorientation is easily imagined in such large-scale venues and entertainment complexes, making water park visitor experience optimization crucial.

“We believe it is our responsibility to support the visitors to make the most out of their time and to create unforgettable memories at Yas Water World. Our solution provides an interactive map as well as a seamless turn-by-turn navigation with multi-language support.”

(Moe Hasan, product development manager at Penguin)

Further potential to enhance visitors’ journey at Yas Water World and other theme parks

There is an opportunity and potential for many other potential solutions and advanced features to be implemented at Yas Water World and other Abu Dhabi theme parks. These include location-based promotions and targeted marketing, notifications and push alerts, queue optimization and wait time management, location-based gaming and interactive experiences, family & group finder and companion tracking, data collection and visitor analytics and rich analytics and business intelligence.

In a following blog article and upcoming content, we want to discuss these use cases and applications and how our theme park wayfinding solutions and technology platform support the overall experience of all stakeholders and park operators at Yas Water World and other venues.

If you’re interested in a solution for your theme park and entertainment venue solutions, check out this theme park solutions link and download our theme park industry flyer: https://penguinin.com/library/

 

December 2017 – Penguin Location Services announced full integration of its indoor wayfinding solution with the Cisco CMX APIs, marking a significant advancement in Wi-Fi-based positioning technology. Cisco’s Wi-Fi CMX platform can now be leveraged to provide comprehensive indoor positioning solutions under dense Cisco Wi-Fi deployment environments, creating powerful location-based analytics capabilities for enterprise venues.

“Unleashing the true power of CMX platform solutions requires an additional layer of customization and integration which Penguin provides,” commented Dr. Smadi, the head of the regional R&D Lab. Penguin Location Services supports the delivery of effective RTLS use cases and comprehensive analytics data to ensure a healthy ROI on Cisco CMX investment and maximize the value of existing Wi-Fi infrastructure.

 

Strategic Partnership for Enhanced Location Services

In recognition of the added-value that Penguin brings to the Cisco CMX solution, both companies are actively discussing joint go-to-market plans and collaborative activities. This strategic partnership combines Penguin’s indoor positioning expertise with Cisco’s enterprise networking leadership to deliver comprehensive Wi-Fi location analytics solutions.

The Power of CMX Cloud and Location-Based Services

The ability of Penguin indoor positioning technology to interoperate with various IT platforms and suppliers is a key differentiator attributed to our multi-technology, vendor-neutral, and opportunistic approach. This ensures seamless integration with CMX cloud solutions and significantly enhances the capabilities of location-based services within the wireless network infrastructure.

Enhancing Connectivity with Cisco Mobility Services Engine

Penguin’s indoor positioning solution also complements the CISCO Mobility Services Engine, providing robust location-based analytics and precise positioning capabilities. By leveraging CMX Connect, users can easily save content and access critical analytics data to improve operational efficiency across their enterprise wireless network.

Conclusion: Transforming Wi-Fi Networks into Location Intelligence Platforms

The Cisco CMX integration with Penguin indoor positioning technology represents a significant advancement in enterprise location services. By combining Cisco’s networking expertise with Penguin’s positioning innovation, organizations can transform their existing Wi-Fi infrastructure into powerful location intelligence platforms.

This strategic integration enables enterprises to maximize their CMX platform investment while delivering advanced indoor positioning capabilities that drive operational efficiency, enhance customer experiences, and provide competitive advantages in today’s location-aware business environment.

Read more: Penguin Announces Compatibility of its Positioning Solution with Kontakt BLE Devices

Penguin Location Services Advances Indoor Navigation Through Kontakt.io BLE Interoperability with Kontakt.io and Cisco CMX Integration

In September 2017, Penguin Location Services announced the successful interoperability testing of its Indoor Wayfinding Solution with BLE beacons and tags from Kontakt.io. with Cisco CMX The testing was performed both in Penguin’s R&D labs and in real-world proof-of-concept deployments, validating the solution’s ability to deliver accurate and reliable indoor positioning and navigation across diverse environments.

By adding Kontakt.io’s BLE beacons and tags to its list of supported hardware, Penguin reinforced its commitment to delivering flexible, scalable, and future-ready indoor navigation solutions that can be tailored to each client’s infrastructure and operational needs.

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Seamless Indoor Navigation System and Asset Tracking

Penguin’s interoperability testing ensures that organizations deploying its solution can achieve:

• Indoor navigation and wayfinding: Helping patients, visitors, and employees move seamlessly through complex spaces such as hospitals, airports, and large campuses.

• Indoor positioning: Delivering sub-room level accuracy for real-time tracking and movement insights.

• Asset tracking: Locating critical equipment, tools, or resources quickly, reducing search times and improving efficiency.

• Workflow optimization: Streamlining operations by integrating location intelligence into enterprise systems.

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Cisco CMX Integration: Unlocking Location Intelligence

A key milestone in Penguin’s technology roadmap has been the integration of its positioning system with Cisco CMX (Connected Mobile Experience). Cisco CMX provides advanced Wi-Fi-based analytics, and Penguin extends this capability by combining BLE-based indoor positioning with Cisco’s infrastructure.

This integration enables:

• Unified location services: Merging Wi-Fi analytics from Cisco CMX with BLE-based indoor navigation for a more complete view of movement patterns.

• Scalable enterprise deployments: Leveraging existing Cisco wireless infrastructure to reduce deployment costs while adding advanced asset tracking and navigation features.

• Actionable insights: Turning real-time location data into strategies that enhance safety, efficiency, and customer or patient experience.

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Continuous Innovation Through R&D

Penguin’s R&D labs continuously evaluate new hardware, including BLE beacons and tags, to ensure compatibility and performance. This ongoing testing guarantees that Penguin’s indoor positioning systems remains future-proof, flexible, and optimized for real-world deployments.

By focusing on interoperability with leading hardware suppliers such as Kontakt.io and infrastructure platforms like Cisco CMX, Penguin provides enterprises with confidence that their investment in indoor navigation system and asset tracking technology will scale with their needs.

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Shaping the Future of Indoor Navigation

Since its launch, Penguin Location Services has been dedicated to improving indoor navigation, positioning accuracy, and enterprise asset tracking. By working with trusted hardware and infrastructure partners, Penguin empowers industries such as:

• Healthcare – guiding patients and staff, tracking critical assets, and improving safety.

• Enterprise – enhancing employee experience and operational efficiency.

• Retail – enabling customer navigation and engagement through location-based services.

• Education – providing reliable campus-wide navigation and asset management.

Penguin’s focus on interoperability ensures that organizations adopting indoor navigation and asset tracking solutions can leverage existing infrastructure like Cisco CMX, combined with leading BLE beacon technology such as Kontakt.io, to create smarter, safer, and more efficient environments.

To learn more about Penguin’s advanced location intelligence and wayfinding solutions, explore our PenNav indoor navigation solution  or contact our team for a consultation.

Read more: Penguin Integration of Positioning System with CISCO CMX Platform

Penguin Delivers Indoor Positioning and Wayfinding at Ferrari World

In June 2017, Penguin Location Services achieved a major milestone by being awarded the contract to deploy its indoor positioning and wayfinding system at the world’s largest indoor theme park — Ferrari World Abu Dhabi.

After extensive demonstrations, large-scale proof-of-concept deployments, and rigorous qualification stages, Ferrari World selected Penguin’s indoor navigation solution for its unmatched accuracy, reliability, and ability to perform in one of the most technically challenging environments imaginable.

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Solving Indoor Navigation Challenges at Scale

Theme parks present one of the most complex environments for indoor positioning due to the constant movement of people, rides, and metallic infrastructure that can interfere with traditional RF (radio frequency) signals.

Dr. Mohammed Smadi, Penguin’s CEO, explained:

“The dynamic environment inside Ferrari World, caused by the many moving metallic rides, creates a challenging problem from an RF modeling perspective that is very unique and different from other more typical environments.”

Despite these challenges, Penguin’s multi-technology opportunistic approach enabled accurate and reliable positioning across the entire park. Visitors using smart handheld devices can enjoy seamless wayfinding and navigation, ensuring an enhanced guest experience while improving park operations.

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Technology Behind the Solution

Penguin’s approach combines advanced indoor positioning algorithms, BLE (Bluetooth Low Energy) technology, and RF modeling techniques to deliver precision even in complex, high-interference environments.

Key capabilities delivered at Ferrari World include:

• Indoor wayfinding for visitors: Step-by-step navigation across the expansive theme park.

• Real-time indoor positioning: Sub-room level accuracy even in areas with heavy metallic structures.

• Asset tracking: Locating critical operational assets within the park to improve efficiency.

• Scalable infrastructure: A solution designed to expand to new attractions and future theme parks across the region.

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Positioned for Growth in the Theme Park Industry

The success at Ferrari World demonstrates Penguin’s ability to deliver indoor navigation and positioning solutions at an unprecedented scale. With new theme parks being announced in the region, Penguin is strategically positioned to support the growth of the entertainment industry with tested, proven, and scalable indoor positioning technology.

By addressing the toughest environmental challenges and delivering reliable asset tracking, indoor navigation, and visitor wayfinding, Penguin continues to establish itself as a trusted partner for mega-projects across the globe.

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SEO-Optimized Meta Details

Meta Title: Indoor Positioning & Wayfinding at Ferrari World | Penguin Success Story
Meta Description: Discover how Penguin Location Services delivered accurate indoor positioning, navigation, and asset tracking at Ferrari World Abu Dhabi — the world’s largest indoor theme park.

H1: Penguin Indoor Navigation Success Story: Ferrari World Abu Dhabi
H2s:

• Solving Indoor Navigation Challenges at Scale

• Technology Behind the Indoor Positioning System

• Indoor Wayfinding and Asset Tracking Features

• Expanding Indoor Navigation Solutions to Future Theme Parks

Read more: Indoor Navigation – What Makes a Good App?

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