Penguin and Nordic Partner to Accelerate BLE RTLS Indoor Adoption
April 14, 2025 — Penguin Location Services announces a strategic partnership with Nordic Semiconductor. This collaboration aims to redefine BLE RTLS indoor positioning solutions and indoor tracking solutions globally.
Penguin is a global leader in AI-powered Bluetooth Low Energy (BLE) RTLS indoor positioning solutions. By integrating Nordic’s latest BLE 5.1 chipsets, this partnership delivers breakthrough results. Specifically, it combines Nordic’s hardware with Penguin’s advanced machine-learning algorithms.
Consequently, this delivers unmatched location accuracy. Moreover, it provides superior scalability and cost efficiency. These benefits apply across multiple sectors including healthcare asset tracking, enterprise indoor positioning, and industrial location monitoring.
Proven BLE RTLS Performance at Scale
Penguin has an impressive deployment history. Over the past six years, the company has successfully deployed more than 100,000 Nordic-based BLE beacons. Additionally, they’ve installed Bluetooth indoor positioning devices across 10 million+ square feet.
These deployments include large, multi-campus healthcare facilities. They also cover complex enterprise environments requiring advanced indoor tracking solutions.
With this BLE RTLS technology partnership, Penguin now leverages BLE 5.1 capabilities. Therefore, it delivers even higher precision in several key areas:
- Asset tracking systems
- Workflow optimization tools
- Operational intelligence platforms
This is achieved through cutting-edge Bluetooth indoor positioning systems.
AI-Powered Location Accuracy Without AoA
Penguin’s machine-learning-enhanced BLE 5.1 RTLS delivers remarkable results. This Bluetooth indoor positioning technology achieves:
- 99.5% sub-meter location accuracy for precise tracking
- 99% room-level accuracy for general positioning
- No AoA infrastructure required – eliminates costly antenna systems
This BLE RTLS breakthrough challenges long-standing industry assumptions significantly. It proves that Bluetooth indoor positioning can outperform legacy solutions. Specifically, when paired with AI, it surpasses UWB and proprietary systems.
As a result, it offers a new standard for indoor tracking solutions and location intelligence.
Optimizing BLE RTLS Cost and Maximizing ROI
With Nordic’s next-gen nRF54 Series SoCs, Penguin is able to deliver high-performance RTLS with lower power consumption, simplified infrastructure, and reduced deployment costs. This positions BLE as the most scalable and affordable location technology on the market—especially for critical use cases like:
- Healthcare asset tracking
- Infant protection systems
- Workforce safety and panic alerts
- Wander prevention for memory care
- Industrial worker safety
- Enterprise workflow automation
A Game-Changing Partnership for RTLS Future
Dr. Mohammed Smadi, CEO of Penguin Location Services, emphasizes the partnership’s significance:
“By harnessing the most sophisticated advances in BLE 5.1 and AI-driven algorithms, we are proving that BLE RTLS technology is not only a viable indoor tracking solution. It’s one that can surpass traditional methods in accuracy, scalability, and affordability.”
This partnership with Nordic Semiconductor reaffirms Penguin’s commitment. Specifically, it demonstrates dedication to pushing the boundaries of indoor location intelligence. Furthermore, it accelerates BLE RTLS adoption in MENA and global markets.
Transform Your Operations with BLE RTLS
Want to see how BLE RTLS indoor solutions can improve your organization? This technology delivers measurable improvements in efficiency, safety, and ROI.
For more information on how Penguin Location Services and Nordic Semiconductor are transforming RTLS, explore our resources below.
Next Steps:
- 👉 Contact us for a personalized demo
- 👉 Learn more about BLE 5.1 technology
- 👉 Download the partnership press kit
About Penguin Location Services
Penguin Location Services is a global leader in AI-powered BLE RTLS and indoor positioning solutions, serving healthcare, enterprise, and industrial sectors worldwide.
About Nordic Semiconductor
Nordic Semiconductor is a leading provider of wireless communication solutions, specializing in Bluetooth Low Energy technology and IoT connectivity.
