
Penguin Location Services and Zebra Technologies Partner to Deliver End-to-End Healthcare Asset Tracking Solutions
June 24, 2025
Penguin Location Services, a global leader in AI-powered location intelligence and Real-Time Location Systems (RTLS), is proud to announce a new partnership with Zebra Technologies, a pioneer in enterprise asset intelligence and RFID innovation. This healthcare asset tracking partnership delivers comprehensive solutions for medical facilities seeking advanced asset visibility. As a recognized Zebra Global Alliance Partner, Penguin is expanding its Operational Intelligence platform to offer healthcare organizations unprecedented healthcare asset tracking capabilities across both high-value and high-volume medical assets.
Advanced Healthcare Asset Tracking: Active BLE RTLS + Passive RFID
Hospitals today require more than just real-time tracking of critical equipment—they need complete asset visibility. That’s why Penguin and Zebra are combining their strengths to deliver a hybrid tracking ecosystem that unites Zebra’s passive RFID technologies with Penguin’s AI-enhanced BLE RTLS.
Together, the solution enables:
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Room-level precision for high-value assets using Penguin’s BLE-based RTLS
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High-volume inventory coverage for low-cost, passive RFID-tagged items
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Unified data visibility within a single asset management platform
This hybrid approach supports use cases from life-saving equipment location to automated inventory audits, ensuring hospitals can track more assets, with greater accuracy, at lower cost.
Proven Technology, Scalable Results
Standards-based BLE and RFID technologies benefit from global adoption and scale. With BLE, healthcare facilities can actively track over 20,000 assets across large campuses—far surpassing the limitations of legacy systems.
For larger-scale inventory management, Zebra’s passive RFID can tag and read hundreds of thousands of items—from surgical kits to linens—without batteries or complex infrastructure.
The result: an integrated visibility solution that bridges the gap between real-time location and large-scale item management.
Extending Healthcare Asset Tracking Intelligence
This collaboration enhances Penguin’s Operational Intelligence platform to cover a broader asset spectrum—bringing automation, insight, and control to every corner of the hospital. By unifying active and passive tracking, healthcare providers can:
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Improve equipment utilization
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Reduce shrinkage and loss
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Streamline inventory and replenishment
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Enhance audit readiness and regulatory compliance
A Shared Vision for Smarter Healthcare
“Zebra’s leadership in RFID combined with our BLE RTLS expertise unlocks a powerful synergy. We’re delivering a future where healthcare facilities can see, manage, and optimize every asset—from a mobile ultrasound unit to a disposable glove,”
— Dr. Mohammed Smadi, CEO, Penguin Location Services
This strategic partnership reflects both companies’ shared vision: to make smart, scalable location technology accessible to healthcare systems of all sizes, driving safety, efficiency, and operational excellence.
Learn More
Want to see how hybrid BLE + RFID tracking can transform your healthcare operations?
👉 Contact us for a personalized demo
👉 Explore Zebra Technologies